Nice Viral - Nice print job

June 20th, 2007

Some of the world's most advanced printing technology has helped bring priceless art to the streets of London. Life-size reproductions of masterpieces from the likes of Constable and Da Vinci have been unveiled across central London. (Below a record shop owner surveys a copy of a priceless Da Vinci!)

HP Street Art

Hewlett Packard used new technology in its DesignJet 10000 printer when creating the display of the National Gallery's Grand Tour. The process involves printing on a new vinyl called Epiflex.

All in all its a great bit of exposure for the National Gallery, its Grand Tour around the streets of London, AND Hewlett Packard.

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